Not surprised by the headline. It was quite predictable to have 1 Billion Smartphones sales by 2015 as the growth of mobile internet users has no signs of slowing down. According to data launched by the University of Alabama at Birmingham’s online master’s in Management Information System, there will be a sale of 1 billion smartphones by 2015, twice as many as a number of personal computers.
Mobile Applications and Smartphone sale
The reason for this incredible result is the growth of mobile applications, which leaves no stone unturned making our life simple, scheduled, easy to run, comfortable and enjoyable.
Mobile Applications and Mobile search trends
Google too had predictions that mobile searches (at 85.9 billion) will soon surpass desktop searches (84 billion) in 2015. At this present moment, the average mobile app user spends more than 30 hours on over two dozen apps. More than 57% of the United States owns a smartphone and with no surprise, these numbers will increase in the coming years.
Let’s have a look at the facts and prediction which are eye-opening, and interesting but happening really around us. This mobile industry is growing at lightning speed and of these, 46% of app users paid for their apps. Over 268 billion downloads will generate $77 billion worth of revenue by 2017, declares industry experts. Have a flashback of some amazing stats as of last year:
68% of app downloaders report using their apps.
57% of users who downloaded apps recently said they use paid apps daily.
Use a handful of apps once a week by 51%.
31% use 6 or more apps on a weekly basis.
24% of these downloaders use their apps for more than 30 minutes a day.
Smartphone users by age groups
Going by the age group, the statistics are quite amazing to take in, as it says there are 18-24-year-old smartphone users who use averaged around 28 apps per month spending 37 hours and six minutes per month. And 25-34-year-olds, users averaged 29.5 apps per month, spending 35 hours and 40 minutes per month. The research shows that as of July 2013, Google’s Android market had passed 50 billion app downloads, and had featured over a million apps via their Google Play Store. In 2014, Apple reached 75 billion app downloads and 1.2 million apps in the iTunes store. The data will incredible by 2017, experts project over 268 billion downloads, amounting to $77 billion in revenue.
Paid customers data of Mobile Application users
Even customers are ready to pay huge on apps. They are not limited to free versions. As per research-
46% of app users report they have paid for an app.
The highest they have paid for an app is $5 or less 52% say.
17% have paid more than $20 for an app.
Of the people most likely to pay for apps, are men, adults aged 30 and older, college graduates, adults with an income of $50,000 or more, and those living in urban cities.
The projections for app revenues are pretty interesting:
Revenue for apps is expected to grow from the current $11.4 billion to $24.5 billion by 2016.
That is a 400% increase.
By 2015, 1 in 3 consumer brands will feature integrated payment in their mobile apps.
By 2017, 48% of revenue will be from in-app purchases.
Mobile phone users and Developers income
91% of the U.S. population will own a cell phone, by 2016, and of this 61 % will be smartphone users. 1,000,000,000 cell phones will be sold that year, double the number of PCs expected to sell. By that same year (2016) the world’s population will be approximately 7.3 billion and 10 billion will use mobile internet devices globally. There will be 1.4 devices per person on the planet. Putting a spotlight over the salary of the average mobile app developer, it would be grown by 7.8% from the last year. In 2013, the average app developer made between $92,750 to $133,500 and had the average has grown to around $100,000 to $144,000 in 2014.
With more and more people acquiring smartphones every day, and more and more people relying heavily on apps for every day needs and wants, it only makes sense for any business to jump in the pool. Have a mobile app today for your small or large business. We, at Vardhaman Infotech increasingly developing Mobile Applications for hundreds of satisfied clients. Either you are a StartUp or an entrepreneur, your business requires a mobile app. We have different solutions for StartUp, enterprises, and organizations. Please feel free to Contact Us.