Nowadays, sports has become a religion for everyone. It is not just a mere source of entertainment anymore. Would you believe if we said there are people who gamble on various sports like football, tennis, horses, etc and make a substantial living out of it? It was considered universally illegal until something noticeable happened. Apparently, this gambling was given a bona fide authorisation for doing business out of it. One of the companies to bring in this gambling culture and making it legal was William Hill.
Based out of Wood Green, London, sports betting company William Hill was formed in 1934 when gambling was illegal. However, in the year 2002, it is legally and eventually listed on the London Stock Exchange. Today, gambling is legal provided you keep everything transparent, accurate, and foolproof with the government and your target audience. If the sports bigot within you just got kicked in and so did your entrepreneurial skills, let’s talk business!
From a mere traditional company to having a technically advanced app, William Hill has come a long way. To develop sports betting app like William Hill, there are certain specifics to be kept in mind. It is pretty different from developing a mainstream app. Allow us to elaborate the same for you.
I. Essential features of sports betting app like William Hill:
There are numerous features that a betting app can include in the app offering users an experience that they have never had before. Popular features of a betting app include in-play bets, match schedules, sports news, betting trends, secure payment gateway, odds from different sports and scenarios, live streaming of games and much more.
Keeping our focus on William Hill, let’s discuss its popular features that you can include in your version of a multi-sport betting app.
1. Clean and simple UI/UX
The app design is extremely pleasing. There is no fuss amongst design elements, bet categories, sporting events, and competitions despite more than fifty sports categories for you to bet on.
2. Simplified navigation
As a user, you’d like to navigate to your desired app screen within few clicks and without any troubles. William Hill has done exactly that. There are unique icons placed beside each sport. The fonts are clear and readable. You can quickly select the sport to explore all the active and upcoming bets.
3. In-play bets
Users are entitled to place bets while the game is underway. Real-time scores and springing odds make betting on live matches exciting and fun for gamblers.
4. Live game streaming
There is a live game streaming feature enabling you to watch live match. Real-time scores are good but not better than a live match, isn’t it?
5. Match schedules
You can check out the schedule of current/upcoming leagues and tournaments in addition to setting up a reminder for the in-play matches which at the least you don’t want to miss.
6. Promotional push notifications
The app alerts users with relevant offers, attractive odds and more promotional stuff, persuading them to return to the app time and again.
7. Multi-language support
This feature helps users to use the app in their native language, which eventually uplifts the user experience.
II. Why William App and no other sports betting app?
There are many sports betting apps available on the app store for download but what factors make William Hill, the leader? We can assume it to leading the segment because of two reasons-
1. Stability and reliability
Gambling business involves money and fear of losing it. Being an app owner, it is the last thing that you ever like to introduce in the hearts of your users that they are at risk of losing all of it. A user here is a gambler who wants a stable and reliable platform that assures safe and secure transactions.
William Hill does it flawlessly. The app is extremely secure, stable and instills a sense of safety and security in the minds of users. It offers a breathtaking user experience that makes users keep coming back.
2. Useful insights
The app provides insights about matches, players, their past records and performances and lasted scores in real time, which helps users to take wise calls. This also reduces the risk of losing the bet. Although it doesn’t guarantee them of winning, it certainly aids in reducing risks- making them professional players.
III. Cost of development of a sports betting app
William Hill has been built natively for different present-day mobile operating systems. Therefore, quality is maintained and users don’t face trouble while using it.
Talking about the development cost that a niche mobile app development company would quote for creating a high-end betting app like William Hill would lie in the range of $35,000 to $40,000. This rate is an estimate of app developers, designers, and programmers based out of sub-continent countries.
Having said that, it honestly all burns down on the fact that who do you choose to develop this very niche app. If you’re looking for expert advice, our team of ace developers would be more than happy to advise you over a cup of coffee. Get in touch with us and let’s talk about your favourite sport.